You can mute ads. Really! Next to an ad, click the three dots and choose “Hide ad” or “Why am I seeing this?” It’s like telling a persistent salesperson, “No, I don’t want a timeshare in Florida, please stop.”
Also, clear your browser cookies and turn off ad personalization in settings. Facebook will sulk, but your feed will breathe. You’ll still see ads—just generic ones about “cars you might like” instead of “cars you specifically Googled while crying about your commute.”
One more thing: You’ve been “retargeted.”
Remember that pair of boots you looked at three weeks ago? You didn’t buy them, so Facebook assumes you’re playing hard to get. Now every ad shows you those exact boots with a desperate caption: “Still thinking about these?” It’s the internet equivalent of a clingy ex.
The solution? Either buy the boots (treat yourself) or search for something else to confuse the algorithm. Try “how to get fewer ads on Facebook” and watch the chaos unfold.